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The world's largest and most successful manufacturer of hybrid vehicles since the first Prius hit Japanese showrooms in 1997 has Toyota at the point of every reason to be promoting hybrid technology as the latest and greatest thing to ever come to your car.

This commercial, titled "Advanced World" is where they imagine a future world that has progressed in every field except automobiles, showing how polluted and noisy them old cars are from the beginning of the previous century. The ad ends and reads: "No world will be truly advanced if automobile technology goes unchanged."

The TV spot was developed by Saatchi & Saatchi Italy, and directed by Xavier Mairesse. Watch it below: